Trainline

The Challenge.

Raise awareness of Trainline's mobile tickets feature on the app to a young and adventurous audience.

Our Solution.

Send three YouTube creators on vlogging trips around the UK, so they can showcase the ease of using Trainline's mobile ticket feature.


Statistics.

  • 135,000+ views on YouTube content
  • 1021 comments on YouTube content with 98% positive comment sentiment
  • 138,000+ impressions on Instagram content

Other campaigns.

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